Welcome to a new year and the first buzz-worthy favorites of the year from Honey Girl Organics: January Edition!
This month’s buzz-worthy favorites are coming at you with a twist. Here’s everything we’re loving so far in the skincare and beauty world, and what we predict will remain our favorites in the months ahead as we journey through 2025 with new trends, tips, and tricks!

Skin Barrier Repair Is Still a Hot Topic!
In 2024, we all became more aware of the skin barrier. It was a buzzword for brands, blogs, and social media influencers, and as we head into 2025, this trend is only heating up!
Dermatologists have emphasized that healing and tending to your skin barrier is one of the first steps to take for true skin transformation, and Honey Girl products have been doing that all along. As more people are searching for the term, and brands are designing products with that in mind, the focus on skin barrier repair will remain strong all year!
Honey Girl Organics has a lot of products and content that will offer simple, straightforward approaches to healing the skin barrier (and tending to the skin microbiome), so make sure you’re subscribed to our newsletter for updates when new blogs drop.
For now, we’ll share our favorite way to start healing your skin barrier, which leads us into our next section: switching to sensitive skincare formulas!
Products We’re Loving, and the World Is Too - Sensitive Skincare Formulas
For years, retinol was considered the gold standard in skincare. While it remains one of the most popular anti-aging ingredients, after years of harsh chemicals, extreme exfoliation, and 10+ product routines, the world is now embracing sensitive skincare formulas. Across the internet and social media, people are talking about gentler ways to care for their skin, and brands are noticing.
Sensitive skincare formulas align perfectly with skin barrier repair. Harsh chemicals, overuse of products, and constantly switching up skincare products can damage your skin’s barrier. Based on current trends, it’s clear that the future of skincare for 2025 is about gentleness and simplicity.
We predict we’ll see an explosion of sensitive skincare lines from all brands in 2025!
Want to get ahead of the trend? Our website has a dedicated section filled with safe and healing formulas for sensitive skin! Check out all the goodies here and start embracing a gentler approach to skincare in 2025.

Beauty Ritual We’re Embracing: Back to the Basics
Whether it’s streamlined solutions with fewer but more potent products, perfecting your winter vs. summer skincare routine, or embracing natural and organic products that align with your values, we’re all about going back to the basics at Honey Girl Organics. This is reflected in our formulas, crafted to deliver their benefits in the purest, most natural form possible so you can experience the wonders Mother Earth has to offer.
From skincare blogs emphasizing simplicity to beauty influencers embracing skin minimalism, it’s clear that 2025 will be the year of back-to-basics beauty.
Want a simple skincare routine that is perfect for the new year and will ease you back to the basics? Check out our blog, ‘New Year, New Skin’, where we dive into our top winter skincare picks and how best to use them this season!

The Number One Trend We Predict for 2025: Have You Heard of "Beautility?"
At its core, beautility is a new way of thinking about beauty products. Now, beauty products must be functional. We saw this rise in 2024 with makeup brands releasing formulas that double as skincare, and this trend is just getting started. Consumers are demanding beauty products that are potent, multifunctional, and serve more than one purpose.
Keep an eye on how this trend ignites the beauty world for the rest of the year!
While Honey Girl Organics may not be in the cosmetic world…just yet, we have several products that serve more than one purpose! One of our favorites? The Lip Balm Pot. It’s incredible for juicy lips but also works as a natural highlighter when applied to cheekbones. And if you love that "wet eyeshadow" look, using it over your favorite powder eyeshadow creates a glistening effect that you can feel good about putting near your eyes.
That’s the definition of beautility!

This wraps up our January Buzz-Worthy Favorites, highlighting the trends we love, seeing pop up, and predicting for 2025.
Did we miss a trend? Drop it in the comments if you’re seeing something that’s about to be buzz-worthy in 2025! We’d love to explore the topic in future blogs.
Love,
Ashley and Honey Girl Organics